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A New By-The-Glass Option
Bring the Boxxle to Your Establishment’s Wine Station
Since introduction in 2002, sales of 3 Liter premium wine casks have been growing by an annual rate of more than 20%, including 44% in 2007, 31% in 2008 and 24% for the 52 weeks ending February 6th 2010. 3 Liter premium cask wine sales now represent more than $110 million U.S. in sales every year.
As customers become increasingly aware of the terrific wines going into Bag-in-Box along with the environmental benefits and proven freshness, every bar & restaurant can continue to serve their patrons what they desire with the added benefit of no waste, no more throwing out expensive wine or sending it to the kitchen. Your bar or restaurant can serve fine wine without the broken bottles or heavy, clinking trash bags.
Benefits of Serving Bag-In-Box Wine from a Wine Bag Dispenser
BIB wine stays fresh for up to 6 weeks after serving the first glass.
40% of the weight of a bottle of wine is the glass, that’s a lot to haul around. First, you have to get it your establishment, then you have to get it to the landfill or recycling center. That’s a lot of waste and extra fossil fuels being burned up to transport bottled wine.
BIB packaging has a 55% smaller carbon footprint and produces 85% less landfill waste when compared to the glass bottles.
Because of less waste, decreased fuel usage, lower packaging costs, vintners can put the same great wine in BIB for far lower cost. “Boxxle vs. Bottle”
Superior BIB technology leads to Cost Savings and Higher Profits Margins.
Give Your Customers What They Want With Boxxle Wine Holder
Growth in the boxed wine category has been attributed to consumers becoming more accepting of alternative packaging and the increasing quality of wines available in the box. “The premium 3L box consumer — relative to the total table wine consumer — is younger and more affluent, thus an attractive demographic group,” said Danny Brager, VP group client director, beverage alcohol team, The Nielsen Company. Bag-in-Box wine has greatest acceptance in households with incomes of $70k+.
Many consumers are continuing to switch to BIB box packaging for environmental reasons, and we believe this will persist as the “Green Movement” continues. BIB packaging has a 55% smaller carbon footprint and produces 85% less landfill waste when compared to the glass bottles.
The demographics of wine drinkers are changing and so is their acceptance of alternative packaging and all the benefits that come with it. Not only is this better for the environment, it leads to cost savings and higher profit margins for your bar & restaurant.
Ready to order your Boxxle wine bag dispenser? Order them through our website today and bring the benefits of boxed wine to your establishment along with the convenience of the Boxxle dispenser.
- Nielsen "Sales of Premium Wine Casks Takes Off"
- Wine Business "Retail Sales Analysis: Premium 3-Liter Box Category Continues to Show Strong Growth